The grind can be real when juggling a few gigs. When you’re building your new business around your current day job, it’s easy to feel like you’re being pulled in all directions. You’re not alone, and YEAH it’s worth it. Having grown my social marketing business around a corporate schedule, and freelance moonlighting – I’m no stranger to the hustle. Here are Six Ways to Build Your Business Around your Day Job.
- Create job hours. Block out time to actually get things done. Not trolling and scrolling. My first year starting my social marketing business, I worked an hour before work, one hour on my lunch hour, and 3-4 times a week in the evening for an hour. That was all that was needed for me to gain speed, but yeah it was a sacrifice not to mention a damper on my netflix and chilling plans.
- Change your normal. You’re currently getting what you’re expecting. Your view of normal needs to change if you want to up your game and business. What if instead of booking 1-3 meeting this week, you booked 6-7. Would that get you closer to your business goals? Would it be worth it in the end? Would it take you closer to that ultimate goal of doing your side hustle exclusively?
- Set a quit date. Speaking of getting exclusive – let’s talk about kicking that soul sucking day job to the curb. NOTE: some of you love your day job and may be adding your side business as another stream of income. Smarty-pants, I like your style. But not all of us are in that boat. If you’re truly planning on going all in with your own business and one day quitting your day job, get aggressive and SET A QUIT DATE. Watch how that lights a fire in your work ethic and skip in your step.
- Tell the world. It’s 2018 and business is built on networking. Let your network know exactly what you’re up to. Get out the megaphone and stop caring what others think. This is smart for two reasons: One, it opens the door for you to get your business and/or product in front of more people, faster. Two, buddy you just told the world about your plans, you better get it done now! This is accountability at it’s finest. Now go get it done so you’re a person of your word!
- Anticipate the wonky. I don’t feel like I should explain this one but after years of developing leaders, I have to – you will have struggle in your journey. This will NOT be an upward trajectory. And accepting that fact right from the start will make things a lot more manageable. It’ll be wonky at times, but the wins will soften the blows. Focus on them.
- Celebrate the wins. Exactly how that sounds. Stop. Smell the roses. Drink a glass of wine. One “yes” in business deserves your pride and a pat on the back. And one “no” handled the right way, means you’re closer to your next “yes”. Don’t skip over the wins too quickly. Take time to own it and fist pump it out.